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firm customer

См. также в других словарях:

  • Customer satisfaction — Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as the number of customers, or percentage of total… …   Wikipedia

  • Customer profitability — (CP) is the difference between the revenues earned from and the costs associated with the customer relationship in a specified period. According to Philip Kotler, a profitable customer is a person, household or a company that overtime, yields a… …   Wikipedia

  • Customer satisfaction research — is that area of marketing research which focuses on customers perceptions with their shopping or purchase experience. Many firms are interested in understanding what their customers thought about their shopping or purchase experience, because… …   Wikipedia

  • Customer engagement — (CE) refers to the engagement of customers with one another, with a company or a brand. The initiative for engagement can be either consumer or company led and the medium of engagement can be on or offline. Unlike marketing terms such as… …   Wikipedia

  • Firm service — Firm services, also called uninterruptible services, are services, such as electricity and natural gas supplies, that are intended to be available at all times during a period covered by an agreement. Also, the service is not subject to a prior… …   Wikipedia

  • Customer Value Models — A Customer Value Model (CVM) is a data driven representation of the worth, in monetary terms, of what a company is doing or could do for its customers.[1][2][self published source?] Customer Value Models are tools used primarily in B2B markets… …   Wikipedia

  • Customer Cost — refers not only to the price of a product, but also encompasses the purchase costs as well as use costs and post use costs. Purchase costs mainly consist of the cost of searching for a product, gathering information about it and obtaining it. The …   Wikipedia

  • customer base — UK US noun [C, usually singular] (also consumer base) COMMERCE, MARKETING ► the group of people who buy or use a company s products or services: »Men make up 84% of Sportfit s customer base. »The restaurant s core customer base consists of local… …   Financial and business terms

  • Customer Focus — Customer Focus, Inc. is a management consulting firm specializing in corporate Training Development.As the need for corporate training has grown, so has the company. [ [http://query.nytimes.com/gst/fullpage.html?res=950DE2D7163BF934A15755C0A96F948… …   Wikipedia

  • customer retention — UK US noun [U] COMMERCE ► the fact of keeping a customer for a period of time: customer retention rate/ratio »The firm s customer retention rate has remained steady at 82% …   Financial and business terms

  • Customer toolkit — Customer toolkits are devices that enable customers to design products, which are in turn created by the firm. Firms must make their proprietary knowledge available to customers through easy to use resources in order to allow the average customer …   Wikipedia

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